Compatibility: All Shopify 2.0 FREE themes ONLY. Works from lower version to version 11
You are able to add a note in Shopify 2.0 and also add any product to upsell in the cart. This works in Dawn Theme and any Shopify 2.0 theme, even Refresh theme. If your product has multiple variants, it will add the first variant only.
Please make sure to check the demo store before buying. Password: made4uo
If you want to use cart page, please use this code instead. Do not use the code together.
NOTE: Gift wrap code for cart page and cart drawer are the same but different placement.
What are Gift Wrap Option (Cart Drawer) - Upsell?
In the context of Shopify stores, a gift wrap option (cart drawer) - upsell refers to two features working together:
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Gift Wrap Option: This feature allows customers to add gift wrapping to their purchases during checkout. It typically involves:
- Displaying an option within the cart drawer: The cart drawer is a section on your Shopify store that appears when a customer views their shopping cart contents. The gift wrap option would be displayed within this drawer, allowing customers to easily select it during checkout.
- Customization options: This might involve allowing customers to choose a specific gift wrap design, add a message to the recipient, or see the additional cost associated with gift wrapping.
- Selection mechanism: Customers can typically choose the gift wrap option through a checkbox, dropdown menu, or similar selection method within the cart drawer.
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Upsell: This refers to a marketing strategy that encourages customers to spend more money than they originally planned. In this case, the gift wrap option presented within the cart drawer functions as an upsell because it entices customers to add an additional service (gift wrapping) to their existing purchase.
Why use Gift Wrap Option (Cart Drawer) - Upsell?
There are several reasons why using a gift wrap option (cart drawer) - upsell can be a beneficial strategy for your Shopify store:
Increased Sales and Average Order Value (AOV):
- Convenient Upsell Opportunity: By placing the gift wrap option directly in the cart drawer, you're presenting an upsell at a crucial decision point in the checkout process, just before the customer finalizes their purchase. This convenience can increase the chances of them adding gift wrap to their order, leading to a higher overall order value.
- Impulse Purchase: The visual presentation and easy selection process within the cart drawer can trigger impulse purchases. Customers might not have initially considered gift wrap, but seeing it readily available during checkout might incentivize them to add it on a whim, particularly if the perceived value outweighs the cost.
Enhanced Customer Experience:
- Valuable Service: Offering gift wrap demonstrates a customer-centric approach, providing a valuable service for those who wish to send their purchases as gifts. This can enhance the overall customer experience and potentially lead to increased satisfaction and brand loyalty.
- Convenience and Time-Saving: The cart drawer placement eliminates the need for customers to search for a separate gift wrap option elsewhere on your store. This convenience saves them time and effort during checkout, potentially leading to a more positive experience.
Improved Brand Perception:
- Thoughtful and Caring: By offering gift wrap, you portray your store as thoughtful and caring, catering to customers who might be purchasing gifts for others. This can contribute to a more positive brand image and potentially build stronger customer relationships.
- Premium Perception: Gift wrap can sometimes be perceived as a premium service, adding a touch of luxury to the purchase. This perception can elevate your brand image and potentially justify slightly higher product prices.
Additional Considerations:
While a gift wrap option with upsell potential in the cart drawer offers a convenient way to increase order value and enhance customer experience, here are some additional factors to consider for a successful implementation:
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Gift Wrap Presentation and Customization:
- Visually Appealing Option: Use high-quality images or descriptions that showcase the gift wrap option in an attractive way. This can entice customers to visualize their gift being beautifully presented.
- Customization Options: Consider offering a few basic customization choices, such as different wrapping paper designs or the ability to add a gift message. This allows customers to personalize the gift wrap and potentially increase its perceived value.
- Clear Pricing: Display the price of the gift wrap option prominently within the cart drawer. Transparency about the additional cost is essential to avoid any surprises at checkout.
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Cart Drawer Design and User Experience:
- Non-Intrusive Placement: Ensure the gift wrap option is displayed clearly within the cart drawer but doesn't overshadow the core checkout functionalities (viewing cart contents, selecting shipping options, etc.).
- Easy Selection Process: The selection method for the gift wrap option (checkbox, dropdown menu) should be clear, intuitive, and user-friendly.
- Mobile Optimization: With a growing number of mobile shoppers, prioritize a smooth user experience on mobile devices. Ensure the gift wrap option is easily visible and selectable within the cart drawer on smaller screens.
What you are buying:
- Add one product in just a click of a button in your cart drawer only (no cart page)
- Code is using ajax that updates the cart drawer
- Choose any product you want
- Design might have to depend to the Shopify theme being use
- The code might not work together with an app
What makes our code better:
- We do not use external libraries, with that being said, our code will have no to minimal effect to your website's speed performance
- We do not leave or add codes use to advertise for our website
- Our code is mobile friendly
Any issues related to the code will be fix with no additional cost, excluding code customization requests. Simply contact us with "Chat with us." We are just a button away.
Steps on how to add Gift Wrap Option (Cart Drawer) - Upsell
Step #1. Open your code editor
From you Admin page, go to Online store, then Themes. Choose the theme you want to edit, then click the three dots, then Edit code.
Step #2. Create a new snippet file
Open the Snippet folder and create a new snippet, name it "gift-wrap." Then paste the code below. Click SAVE.
Step #3. Add schema
Next, we will add our settings to allow customization. Open the settings_schema.json under the Config folder, and scroll down until you find the last "]." Before the closing bracket, add the code below.
Step #4. Add Code in Cart-drawer
Next, you have to open the "cart-drawer.liquid" under the Snippet folder. Find the code below. See image for placement reference.
For newer version, you might have the code below instead.
Then insert the code below.
Step #5. Assign Gift Wrap
Last thing to do is to assign your product for gift wrap. Go to your theme editor, click Theme Settings, the Gift wrap. Then assign the product for giftwrap. Make sure to SAVE once you are done customizing.
Conclusion:
By incorporating these elements and strategically implementing the gift wrap upsell, you can transform the cart drawer from a passive checkout element to a valuable driver of increased sales and a more positive customer experience on your Shopify store. So, wrap up your sales strategy with a thoughtful gift wrap option and witness the positive impact it can have on your business!
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